Post: Apple Reportedly Had Over a Year Left on Maps Contract with Google
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09-26-2012, 12:15 AM
#1
3HUNNA
Splicer
Do you think they should have used it for iOS 6?
Amid widespread complaints over Apple's new iOS 6 Maps app, which replaced the Google-powered application that had shipped on iOS devices since the iPhone debuted in 2007, some observers have wondered how much of the shift was due to Apple's desire to reduce its reliance upon on Google and how much might be due to other factors.
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In particular, there has been some speculation that demands by Google could also have played a role in Apple's decision, with the suggestion being that Apple may have been forced to roll out its own mapping solution a bit sooner than it had planned for if its contract with Google had been running out.
The Verge now reports that such speculation is unfounded, with Apple and Google having had over a year left on their contract for Google's Maps app. Consequently, Apple could presumably have continued using Google's app in iOS 6 as it worked to improve its own mapping product for a launch with iOS 7 next year.
Apple's decision apparently caught Google off-guard, as Google is reportedly still several months away from having a standalone maps app ready for submission to the App Store.
Amid widespread complaints over Apple's new iOS 6 Maps app, which replaced the Google-powered application that had shipped on iOS devices since the iPhone debuted in 2007, some observers have wondered how much of the shift was due to Apple's desire to reduce its reliance upon on Google and how much might be due to other factors.
You must login or register to view this content.
In particular, there has been some speculation that demands by Google could also have played a role in Apple's decision, with the suggestion being that Apple may have been forced to roll out its own mapping solution a bit sooner than it had planned for if its contract with Google had been running out.
The Verge now reports that such speculation is unfounded, with Apple and Google having had over a year left on their contract for Google's Maps app. Consequently, Apple could presumably have continued using Google's app in iOS 6 as it worked to improve its own mapping product for a launch with iOS 7 next year.
Originally posted by another user
For its part, Apple apparently felt that the older Google Maps-powered Maps in iOS were falling behind Android — particularly since they didn't have access to turn-by-turn navigation, which Google has shipped on Android phones for several years. The Wall Street Journal reported in June that Google also wanted more prominent branding and the ability to add features like Latitude, and executives at the search giant were unhappy with Apple's renewal terms. But the existing deal between the two companies was still valid and didn't have any additional requirements, according to our sources — Apple decided to simply end it and ship the new maps with turn-by-turn.
Apple's decision apparently caught Google off-guard, as Google is reportedly still several months away from having a standalone maps app ready for submission to the App Store.
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09-26-2012, 01:56 AM
#2
Geigers
Legal 
Originally posted by ENT
Do you think they should have used it for iOS 6?
Amid widespread complaints over Apple's new iOS 6 Maps app, which replaced the Google-powered application that had shipped on iOS devices since the iPhone debuted in 2007, some observers have wondered how much of the shift was due to Apple's desire to reduce its reliance upon on Google and how much might be due to other factors.
You must login or register to view this content.
In particular, there has been some speculation that demands by Google could also have played a role in Apple's decision, with the suggestion being that Apple may have been forced to roll out its own mapping solution a bit sooner than it had planned for if its contract with Google had been running out.
The Verge now reports that such speculation is unfounded, with Apple and Google having had over a year left on their contract for Google's Maps app. Consequently, Apple could presumably have continued using Google's app in iOS 6 as it worked to improve its own mapping product for a launch with iOS 7 next year.
Apple's decision apparently caught Google off-guard, as Google is reportedly still several months away from having a standalone maps app ready for submission to the App Store.
Amid widespread complaints over Apple's new iOS 6 Maps app, which replaced the Google-powered application that had shipped on iOS devices since the iPhone debuted in 2007, some observers have wondered how much of the shift was due to Apple's desire to reduce its reliance upon on Google and how much might be due to other factors.
You must login or register to view this content.
In particular, there has been some speculation that demands by Google could also have played a role in Apple's decision, with the suggestion being that Apple may have been forced to roll out its own mapping solution a bit sooner than it had planned for if its contract with Google had been running out.
The Verge now reports that such speculation is unfounded, with Apple and Google having had over a year left on their contract for Google's Maps app. Consequently, Apple could presumably have continued using Google's app in iOS 6 as it worked to improve its own mapping product for a launch with iOS 7 next year.
Apple's decision apparently caught Google off-guard, as Google is reportedly still several months away from having a standalone maps app ready for submission to the App Store.
You must login or register to view this content.
I havn't seen the new maps yet since im still waiting for a jailbreak but sounds like Apple boned themselves and should of stuck with Google Maps but also add the turn-by-turn nav with it
09-26-2012, 06:37 AM
#5
Pixie Lott
Keep it MeLLo
09-27-2012, 12:51 PM
#6
ResistTheSun
In Flames Much?
It interesting that apple decided to end the deal.
Tells you alot about how the company works and sees it brand. If it true google wanted maps to have more google branding that goes against what apple does which is a closed wall system.
Reason apple is a success is due to brand they built and the power it now holds. Apple products are cool , simple and all across the board.
It a shame that a setup like that comes at a price of limiting competition within that wall.
Still don't understand why apple did not ask google to make a apple mapping serviced based off the google system with the apple brand on it. I guess the price of paying for that vs building a new system was not worth it.
Tells you alot about how the company works and sees it brand. If it true google wanted maps to have more google branding that goes against what apple does which is a closed wall system.
Reason apple is a success is due to brand they built and the power it now holds. Apple products are cool , simple and all across the board.
It a shame that a setup like that comes at a price of limiting competition within that wall.
Still don't understand why apple did not ask google to make a apple mapping serviced based off the google system with the apple brand on it. I guess the price of paying for that vs building a new system was not worth it.
10-01-2012, 01:51 PM
#8
I think the main source of the complaints were that users felt as though the maps in iOS 6 were a step backwards, when compared to the maps in iOS 5.
I did some searching and found the following from this You must login or register to view this content.: "Apparently, the relationship disintegrated due to You must login or register to view this content. to relinquish turn-by-turn voice-guided navigation to the Cupertino giant."
In addition, Tim Cook, Apple’s CEO has publically addressed the maps complaints on the official Apple website. Read the letter You must login or register to view this content..
I did some searching and found the following from this You must login or register to view this content.: "Apparently, the relationship disintegrated due to You must login or register to view this content. to relinquish turn-by-turn voice-guided navigation to the Cupertino giant."
In addition, Tim Cook, Apple’s CEO has publically addressed the maps complaints on the official Apple website. Read the letter You must login or register to view this content..
10-01-2012, 11:04 PM
#9
3HUNNA
Splicer
Originally posted by Storm
I think the main source of the complaints were that users felt as though the maps in iOS 6 were a step backwards, when compared to the maps in iOS 5.
I did some searching and found the following from this You must login or register to view this content.: "Apparently, the relationship disintegrated due to You must login or register to view this content. to relinquish turn-by-turn voice-guided navigation to the Cupertino giant."
In addition, Tim Cook, Apple’s CEO has publically addressed the maps complaints on the official Apple website. Read the letter You must login or register to view this content..
I did some searching and found the following from this You must login or register to view this content.: "Apparently, the relationship disintegrated due to You must login or register to view this content. to relinquish turn-by-turn voice-guided navigation to the Cupertino giant."
In addition, Tim Cook, Apple’s CEO has publically addressed the maps complaints on the official Apple website. Read the letter You must login or register to view this content..
Yea i think your right. And I posted the why they split thread sometime ago :p . You must login or register to view this content.
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