Post: Apple is now the worlds most valuable brand
09-30-2013, 09:48 AM #1
Pixie Lott
Keep it MeLLo
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Apple's brand is valued at $98.3 bllion

Apple has overtaken Coca-Cola as the new most valuable brand in the world, knocking the beverage corporation from its 13-year tenure in the annual

Originally posted by another user
Apple’s arrival in the top spot was perhaps “a matter of time,” Jez Frampton, global chief executive at Interbrand, said in a recent interview. Apple was No. 2 last year, climbing from No. 8 in the 2011 report. “What is it they say, ‘Long live the king’?” Mr. Frampton asked. “This year, the king is Apple.”

The 2013 report begins: “Every so often, a company changes our lives, not just with its products, but with its ethos. This is why, following Coca-Cola’s 13-year run at the top of Best Global Brands, Interbrand has a new No. 1 — Apple.” The report estimates the value of the Apple brand at $98.3 billion, up 28 percent from the 2012 report.
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09-30-2013, 11:21 AM #2
Cory
User needs a dick
$100 Billion is such a high number you can't even fathom it. I was surprised Coke was the previous #1 to be honest. Would have figured IBM or GE someone like that.
11-06-2013, 10:34 PM #3
Mr.Alfredo
Samurai Poster
Shit i got some bills to pay... All that money $__$

Haha Happy
11-07-2013, 02:28 AM #4
GlitchyEel
Little One
Hmm I'm kinda surprised but at the same time guess it was gonna happen. My marketing teacher brought this is up in class, we ended up doing a survey and the average amount of apple products per house was around 5.

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