Post: Call of Duty: Black Ops Grosses More Than $650 Million Worldwide
11-19-2010, 03:14 AM #1
(adsbygoogle = window.adsbygoogle || []).push({}); Activision have announced that the Call of Duty: Black Ops game developed by Treyarch has shattered theatrical box office, book and video game sales records for five-day worldwide sell through in dollars. The game established an all-new five-day worldwide sell-through record of more than $650 million, exceeding Activision's previous five-day worldwide record of $550 million set by last year's Call of Duty: Modern Warfare® 2, according to internal Activision estimates.

"Call of Duty has become the first entertainment property in history to set five-day launch records for two consecutive years across all forms of entertainment," said Robert Kotick, CEO, Activision Blizzard. "The title's success illustrates the mass appeal of interactive entertainment as millions of consumers are choosing to play Call of Duty: Black Ops at unprecedented levels rather than engage in other forms of media. The number of people playing online and the number of hours they are playing demonstrates how online gaming has become a mainstream form of entertainment and certainly validates Activision Blizzard's leadership role in online entertainment."

"There are many reasons for the success of Black Ops, but first and foremost is the fact that our team at Treyarch delivered a truly awesome game, and in the process have established themselves as one of the most talented developers in the world," said Eric Hirshberg, CEO, Activision Publishing. "There are millions of people all over the world engaging in this community. It's our job to keep them coming back for more."

In addition to beating all previous first-and five-day box office, book and video game sell-through records, Call of Duty: Black Ops set two new records on Xbox® LIVE™.

According to Microsoft:

* More than 5.9 million multiplayer hours were logged playing Call of Duty: Black Ops by end of launch day, November 9.
* More than 2.6 million unique gamers played Call of Duty: Black Ops in one day on November 9.
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11-19-2010, 03:16 AM #2
649M More then I'll make in my life, Good job Treyarch on getting richer.
11-19-2010, 03:18 AM #3
HtD
Dark Knight
Canz i borrow 20 bucks?
11-19-2010, 04:06 AM #4
ez2animate
Space Ninja
Originally posted by metalmouth647 View Post
Canz i borrow 20 bucks?


That's like buying the game for $40 (depending on which version). If they did that, they wouldn't have their record would they? Happy
11-19-2010, 04:07 AM #5
HtD
Dark Knight
Originally posted by ez2animate View Post
That's like buying the game for $40 (depending on which version). If they did that, they wouldn't have their record would they? Happy


I said borrow.

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