Post: Xbox gamers spend £64 a month on games, says Microsoft
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03-04-2011, 07:18 PM
#1
Mr. DarkKV
League Champion
Microsoft has revealed a survey that suggests Xbox users in the UK spend an average of £63 a month on games.
The survey – which uses a small sample of just 251 people between 25 and 34 – is reported in You must login or register to view this content., and 13 per cent of those questioned confessed to spending more than £100 a month.
Also revealed is the fact that Xbox gamers play seven different games each month on average in three or four sessions and 41 per cent play for three or four hours a day.
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Attractive
"Compared against the average male, gamers represent an attractive proposition for marketers," Microsoft Advertising's head of research for data and analytics Julie Forey told MCV.
"Earning a higher wage, being advocates of premium goods and over half playing for more than three hours each day, this provides firms with a profile from which they can base their message."
Of course, being a survey conducted on behalf of Microsoft and considering the sample size, it's difficult to get too carried away with the findings.
But it is clear that the Xbox has proven to be a hugely successful piece of business for Microsoft, and built an impressive community of gamers that are willing to fork out on the latest games and kit.
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03-04-2011, 10:14 PM
#12
ShinigamiUzi
Proud to be a Player
03-04-2011, 10:32 PM
#14
ShinigamiUzi
Proud to be a Player
03-05-2011, 12:30 AM
#17
helpmeoprah
FormerStaff HATED ON
Originally posted by 20
Gamers in general probably spend 2x that amount on bud...
i spend more than 63 dollars a month on booze =D
---------- Post added at 07:30 PM ---------- Previous post was at 07:28 PM ----------
Originally posted by Unsuccessful
Hmm. I wonder how much PS3 users spend each month? $0, maybe $20 of theres a map pack...
myself and lady don't spend that much but when we do, we do.... like 2 copies of the black ops hardened editions..... 2 copies of mw2, 2 copies, of cod4, 2 copes of w@w, it adds up
03-05-2011, 12:49 AM
#18
420
Kush Friendly
Originally posted by helpmeoprah
i spend more than 63 dollars a month on booze =D
---------- Post added at 07:30 PM ---------- Previous post was at 07:28 PM ----------
myself and lady don't spend that much but when we do, we do.... like 2 copies of the black ops hardened editions..... 2 copies of mw2, 2 copies, of cod4, 2 copes of w@w, it adds up
---------- Post added at 07:30 PM ---------- Previous post was at 07:28 PM ----------
myself and lady don't spend that much but when we do, we do.... like 2 copies of the black ops hardened editions..... 2 copies of mw2, 2 copies, of cod4, 2 copes of w@w, it adds up
My only day I can usually drink is Thursday night, and I spend about $10 on a couple 40's and a 4Loko. So I guess it's around $40 a month.. fuuuck, shit adds up lol
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