Post: Playstation sales analysis
06-30-2010, 10:46 PM #1
rjive
Love Big Titty Bitches
(adsbygoogle = window.adsbygoogle || []).push({}); With this rollout of PSN+ I thought it was a good idea to set a benchmark of data to compare to over the coming months.

As we all know the Playstation has been a lagging console in the nextgen series.. The XBOX 360 was released a year earlier and has captured more of a market share of the gaming consumers.

Let's boil down some numbers here and see what Playstation and those guys at Sony are doing.

The fiscal year of 2010 ended March 2010. During Sony's fiscal year (2010) 21% of their total revenue comes from a category of "Networked Products & Services." This includes the gaming consoles, games, and PC networked (computers) devices. Of that 21% of revenue, 56% of that is attributed to gaming. That represents almost 12% of Sony's total revenue. Hopefully you're following so far.

Interestingly enough, Sony's other revenue sources are from televisions, digital imaging (cameras), audio/video and semi-conductors. These categories represent 40% of Sony's total revenue.

What I find sort of shocking is that Sony's music division only accounts for 7% of total revenue. Their movie division is 9.8% of their total revenue. I didn't bother to put figures in here because Sony being a Japanese country quotes their revenue in Yen. I don't feel like doing the conversion on the total 7.2 billion yen to figure out how much that is in each of our respective currencies.

To the PS3:

In 2008 (fiscal year), the PS3 sold 9.1 million units. In 2009 they sold 10.1 million units which is an 11% increase. From 2009 to 2010 they a nice big jump to selling 13 million units or an increase of 30%.

PS3 software has generated some equally impressive numbers. 2008 software sold 57.9 million units. In 2009 Sony sold 103.7 million units, an amazing 87% increase. In 2010 the software sales jumped to 115.6 million units or 11.7% growth.

PS3 has sold a total of 35.7 million units since it's launch in 2006. It will be interesting to see how PSN+ develops over the next coming months and how that impacts revenue on the company's business unit.

Ironically with these growth figures, Sony lost 6.7% of total revenue last year. :evil:

linky dinks:
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The following 2 users say thank you to rjive for this useful post:

Fletcher, ZoneHD
06-30-2010, 11:05 PM #2
NextGenPimp
Do a barrel roll!
Good post, again my thanks button has disappeared on me and I don't know why?

Anyway, to be honest I always thought it was only a matter of time before the PS3 took over the 360. With free online gaming, in-built wifi, very easy to upgrade hard drives and many other features including an amazing range of exclusives... I only see Sony and the PS3 moving on up and those figures increasing again this fiscal year!
06-30-2010, 11:08 PM #3
ZoneHD
Shiver do you lift?
Sonys stepping up there game.
06-30-2010, 11:15 PM #4
I don't know which console should I stay when CoSad AwesomeBO comes out. If only PS3 has a cross game chat....damn you Microsoft!
06-30-2010, 11:25 PM #5
Ashford02
Elite Clan Invite?
Sony > Microsoft
06-30-2010, 11:26 PM #6
rjive
Love Big Titty Bitches
Originally posted by NextGenPimp View Post
Good post, again my thanks button has disappeared on me and I don't know why?

Anyway, to be honest I always thought it was only a matter of time before the PS3 took over the 360. With free online gaming, in-built wifi, very easy to upgrade hard drives and many other features including an amazing range of exclusives... I only see Sony and the PS3 moving on up and those figures increasing again this fiscal year!


Your thanks button probably is removed because you've given out too much rep in the last 24 hrs. Smile

If Sony is smart, which I believe they are, PSN+ will become mandatory down the road. That would be good business to capture a HUGE amount of revenue to offset the expenses it has for keeping PSN up.

Originally posted by Spartin560 View Post
Sonys stepping up there game.


It's about time. Funny thing is they lost money last year overall. Maybe not on their gaming division, but still kinda funny.
06-30-2010, 11:54 PM #7
Mikesike
T3h Ep1c Pwnz0r 0f n00bz
how many xbox's sold this year?
07-01-2010, 01:52 AM #8
Dank
Not Former Staff
Yes Sony . I support psn+ for now .....
07-01-2010, 05:43 PM #9
rjive
Love Big Titty Bitches
Originally posted by Mikesike View Post
how many xbox's sold this year?


I'm not sure. I tried looking through MSFT reports filed, but didn't have success. I'll searching for that information.
07-01-2010, 05:46 PM #10
Mikesike
T3h Ep1c Pwnz0r 0f n00bz
K, thanks for looking, im just curious how many xbox's vs ps3's were sold :P

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