Post: Activision ditches PS3 from Black Ops ads
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09-05-2010, 09:25 PM
#1
Codi360
*Epic Banana Man*
In yet more evidence of a blossoming partnership between Activision and Xbox, Microsoft's branding proudly accompanies that of Treyarch and Activision - but there's no room for Sony.
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CVG first spotted the 'missing' PlayStation logo yesterday, in UK rock magazine Kerrang!.
An ad for the multiformat Black Ops in the inside of the publication's cover only contains the Xbox Live logo and famous 360 'Jump In' branding, with no mention of PC or PS3.
A fluke? Not on your nelly. Today, UK games industry bible MCV came through the post and - once again - there was no mention of Sony on a Black Ops ad.
This time, an ad cover on the weekly magazine - prominently showing off the game's 9/11/10 release date - only contained Xbox Live, 360, Treyarch and Activision branding.
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The Kerrang! ad promotes the 'network première' of the Black Ops trailer on ITV this Friday.
It will air during half-time of the England vs. Bulgaria international football match. What's the betting it's been part-funded by Microsoft?
Platform exclusive ads aren't a new thing, of course - with EA notably teaming up with PS3 for FIFA 11 and Need For Speed campaigns last year.
But the Black Ops campaign seems to offer more evidence of a burgeoning relationship between Microsoft and Activision - following an announcement of timed 360-exclusive DLC at E3 in June.
Rumours persist that a 360-exclusive Black Ops public beta is on the way - something Treyarch told CVG it's "not planning" any time soon. We'll see.
We'd LOVE to know how much cold hard cash has changed hands. (If any, our lawyers have asked us to add).
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09-05-2010, 09:38 PM
#3
luther1995
I am error
ok microsoft are soo desperate to get their console to number 1. that aint gunna happen ps3 rapes the xbox 360. microsoft are soo greedy and desperate they have to pay activision or watever it is to get their console advertised more greedy greedy people.
The following user thanked ReK for this useful post:
09-26-2010, 08:13 PM
#6
elmanny247
Nukes Are Still Cool!!!!!
this is messed up I bet microsoft is pressuring cod franchises to the point they dont release a cod for ps3 they are nothing but haters
09-26-2010, 08:56 PM
#7
Lunieizsicc
Maggbot timeout!
M$ is scared of sony so they have to buy everything out from under them/facepalm
09-26-2010, 09:56 PM
#8
Smoke That Kush
Do a barrel roll!
Just another desperate attempt by Microsoft to try to take Sony out of the picture? Lol don't worry Sony still going strong =D
09-27-2010, 07:49 PM
#9
here's my name!
Climbing up the ladder
Microsoft is just a bunch of jews,
greedy ass people
greedy ass people
09-28-2010, 12:19 AM
#10
![[TREE] Lser's Avatar](/images/avatars/thumbs/4078.jpg?cache=1231393348 "[TREE] Lser's Avatar")
[TREE] Lser
Splicer
If I ever meet Bobby Kotick I will punch him in the face.
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