(adsbygoogle = window.adsbygoogle || []).push({}); Following up on Sony's initial PS4 announcement, PlayStation 4 trailers and PS4 game pricing, today reports indicate that Sony may start mass production of the upcoming PlayStation 4 video game console in Q3 2013.

Below are the rumored details, to quote: "Sony Corp. admits that it does not have a mass-production PlayStation 4 box that it can bring out to the public. Nonetheless, the company seems to be pretty open about its plans regarding the new system and its current state. While the price of the PS4 is something that has yet to be determined, some reports point to the company’s alleged plans to start mass production of the device in Q3 2013.

“We are certainly capable of showing playable game content, but we do not have a mass-production box that we can bring out and pull out. That is still in development in terms of final specs and design,” said Jack Tretton, the president and chief executive of Sony Computer Entertainment America, in an interview with AllThingsD Web site.

In the meantime, according to a Chinese-language Economic Daily News (EDN) report (which was partly translated by DigiTimes Web site), Taiwan-based supply chain participants for the PlayStation 4, plan to begin shipments in the second quarter of 2013, which means that actual assembly of the console may start in the third quarter, or even earlier, depending on availability of components.

According to the report, including power supply maker Delta Electronics, connector maker Cheng Uei Precision Industry (Foxlink), and thermal module maker Foxconn Technology, will ship PS4 components in Q2.

At present, it is unclear which contract manufacturer will assemble the PlayStation 4 game console. The PS3 is produced by Sony EMCS, Foxconn Technology Group (Hon Hai Precision Industries) and Pegatron."

Note: This is not my article, just bringing the news to NGU!

well that doesnt sound promising for the people of EU, we'll get shitted on again saying the parts held it back like they did the ps3 and the blueray drives

well We EU ppl still get it Last

very true, i would like to see the ps4 coming to the EU before Christmas, and surely sony will try to release before christmas, its the biggest selling time of the year.?

And so it starts hoping it a world release.

+1 to that!