I'm the proud owner of this:
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I have a 27" i7 iMac.
Why did I spend $2200 on a mac you may ask? Easy. It's the best price for an all-in-one computer, and looks fantastic.
But I can build a computer better then that for less
The thing is, with iMacs, you can't compare it to a tower, you can only compare it to other all-in-ones. I have a mac because it's the best for what I use it for, and it can do most stuff pc's can do. I'm in school for both videogame design and graphic design, and mac's are more suited for these 2 fields, both in functionality and look.
In addition, for the year I've had it, I've never once had a virus, and not once did it lag when having Maya, Photoshop, and VLC playing a HD movie all at once.
Obviously, I choose Mac.