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EA owner John Riccitiello was quoted today as saying that he has a plan to rival the dominating first person shooter, Call of Duty. His plan is to 'simply make a better game', then will 'make a better game again.'

Originally posted by another user

If I had to pick the story I'd like to play out next year is we ship a 90 [Metacritic scoring game] and they ship an 85, Activision has an awful lot of momentum without heir brand, no doubt. What I've witnessed a couple of times in the games industry is the way you unseat a market leader is you make a better game a couple of times in a row

Most would expect that Medal of Honour would be the game that could beat Activision's dominant FPS, but Riccitiello believes it will be Battlefield 3.

Originally posted by another user

Our next game [Battlefield 3] is being built on the second generation of Frostbite which I think is at least in my opinion is a class act for FPS. I think we're going to lift the game pretty dramatically in the first-person shooter category, I have great expectations to do a lot better in 2011 than in 2010 on the strength of a couple of products like Bulletstorm and Crysis [2], but most importantly for us, Battlefield 3, which I feel incredibly good about.

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I am so disappointed with the online problems on PS3 version i.e. lag, framerate, lost connection, server problems etc. etc . etc. :rolleyes: I will be not buying the next version. I will instead invest in the new Battlefield3.

Totally fed up with CoD!

You honestly should get BFBC 2! I play a lot of COD Im 10th prestige on every cod thats how much I play, I wanted to try out BFBC2 and I rented it I kinda didn't like it because your player can't move as freely and it's kinda slow. Then I went and bought it and LOVED it just get used to it play for like a week and you should be good to go trust me! Once I get to 15th prestige on Black Ops it's all about BFBC2 and the Vietnam DLC pack with like 20 new guns, maps and vehicles!

So they weren't trying to be better than CoD with the last games? This is just a prime example of losing an uphill battle.