i played black ops till i reached 3rd prestige level 50 and something got to me and i just don't play black ops anymore and when i do its only for zombies. i don't think the game is dying or will die because a lot and i mean A LOT of people still play it but some people like other games i myself was playing COD4 the other day lol for no absolute reason is like you leave a game but then you miss it. but its just my opinion i think the game is still good but some people didn't really get attach to it like we did with MW2 or W@W.